Target Audience Member Profile

Target Audience Member Profile

Demographic - Age, gender, social class, income, sexuality, geographic location, religion, ethnicity etc. 


Psychographics - (gathers psychological information) - Interests, attitudes and opinions. 

This is Janet. She is a 17 year old girl who enjoys listening to RAP songs. Her hobbies are socialising, rapping, writing her own music and watching MTV. On a weekend she likes to play netball and listen to music. She is a very sporty and sociable person. When Janet watches Hip Hop videos, she looks out for most of the conventions, the bling, girls, money, fast cars etc. She enjoys watching MTV, for the music and also for the television series that are on there, such as; Geordie Shore, Teen Mom, Awkward, Pretty Little Liars. Her favourite RAP artists are Eminem, Dr Dre. 50 Cent, Jay Z. Generally because they like to take risks throughout their lives, they enjoy writing about other artists, 'ripping' into them and also writing about their history, this interests Janet as she enjoys the risk taking aspect of growing up.

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